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Here at WPZOOM, we take website performance seriously.
Our themes are among the lightest on the market, so speed won’t be a problem. The size of the ZIP files of popular themes like Inspiro Premium or Foodica is currently about 1 MB. That’s almost 10x smaller compared to other providers’ popular premium themes.
However, it’s essential to remember that the theme is not entirely responsible for the performance and speed of your website.
Other factors, such as the number of installed plugins and the performance of your hosting, influence your website’s speed. In this article, you will find the most crucial WordPress performance optimizations to apply to your website.
WordPress, by its nature, is a lightweight platform and SEO-optimized. Still, in 99% of cases, some steps are needed to optimize your website for speed, as this is not something that’s applied automatically to your website by WordPress or by your theme.
Installing an excellent caching plugin like WP Rocket and hosting your website with a good provider like SiteGround will automatically boost your website and make it probably faster than 90% of websites worldwide.
Since many Internet users visit your website from mobile devices, which sometimes may have a slower connection than a regular computer, making your website as fast as possible is essential.
Typically, website optimization is a comprehensive process and needs individual attention. Nonetheless, here at WPZOOM, we’ll always help you with valuable tips that will make a big difference.
We’ve noticed that many people are running PageSpeed tests against the demo pages of our themes. While this might seem a good way to tell if a theme is fast, we consider that this is not the right way to do it.
The problem is in the numerous plugins enabled on these demos to display different features. Without them, all the demos would score a blazing 100/100, but the performance is partially affected just because we want to show the integration and support with many popular plugins.
On average, there are about 15 plugins active on each demo site, and usually, these are the plugins we feature:
Plugins like WooCommerce or Jetpack are known to slow down websites if misused or in a poor hosting environment. Assuming that your website will include only a few of these plugins, you can be sure that your score will be higher than that of demos.
