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Google announced that Universal Analytics will no longer process new hits from the 1st of July, 2023. Therefore, to keep collecting data, you’ll need to switch to Google Analytics 4 (GA4). However, you might be unsure how to do this.

Fortunately, it’s easy to switch your WordPress website to GA4. Then, you can continue tracking metrics on your site once Universal Analytics is no longer available.

In this post, we’ll take a closer look at Google Analytics and discuss why it’s necessary to transition to GA4. Then, we’ll guide you through three easy steps to do this. Let’s get started!
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Looking for a way to protect user data on your site? Switch your WordPress site from HTTP to HTTPS.

While you may be familiar with HTTP and how it’s used to protect site data from being accessible, it’s not the most secure way to protect your site’s data. This is because HTTP uses plain text to send data over the internet. This means anyone can read important data such as credit card information, passwords, or sensitive account information.

To prevent this, you can use HTTPS or switch your existing HTTP site to HTTPS which is fully encrypted and much more secure. On top of this, Google gives websites that have encrypted connections a sizable boost in SEO ranking. This way, you not only make your site more secure but also enhance visibility in search engine results.

In this post, we’ll dive deeper into the usefulness of HTTPS and see how you can enable a free SSL certificate on your WordPress site.
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Are you a passionate traveler and want to share your awesome adventures with the whole world? Why not start a travel blog?

If you are here, reading this article, you must be thinking the same. Good news, you are in the right place! We wrote this complete guide for you to learn how to start your own travel blog with WordPress, without the help of a developer.

By the end of this post, your travel blog will be up and running, so you can start creating content in no time.
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If you’re marketing your photography or videography skills online, getting your website to the top of search results is wise. When your content is the first option users see, you will likely receive more click-throughs. However, you’ll first need to focus on improving your site’s Search Engine Optimization (SEO).

Fortunately, you can easily optimize your website for SEO. By finding a reliable web hosting plan and installing an SEO plugin, you can have all the tools you need to boost your visibility. As you design new content, you can compress images, target keywords, and use SEO-friendly permalinks.
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Deciding to embed your Instagram feed on your WordPress website comes with some noteworthy advantages.

Either if you are a blogger or a business owner, displaying your Instagram feed is not only visually pleasing and captures the attention of your readers, but could also provide more details about your posts or products.

Also, linking your feed might drive website visitors to your Instagram account and increase the number of your followers. At the same time, you might add links to your website in your Instagram posts and drive traffic to it, thus resulting in an efficient cross-platform promotion of your online activity.

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