It’s not news that WPZOOM themes are used by our customers on tens of thousands of sites, and to make it easier for you to find sites using a specific theme, we’ve rebuilt the Showcase section on our website.
In the new Showcase page you’ll find great examples of websites powered by all of our themes. You can also quickly filter sites only from a specific niche, so you can see how different themes can be adapted for different needs.
Today we’re incredibly proud to announce the release of ZOOM Builder, our brand new drag and drop layout builder for WordPress. Getting to this point has taken a year of really hard work by all our team and we’re delighted to be able to make it available to you.
Watch this video to see what we’ve made:
Looks good, huh? We wanted to make something that would empower you to build your site just how you want it and ZOOM Builder is the product of those efforts. We think we’ve hit that original goal. Continue Reading
For most of the last year we’ve been working on something very special and we’re finally at a point where we can share it with you. This blog post today is the first time we’ve talked about it publicly.
WordPress 3.8 was released today and along with its new cool features, we want to bring you another good news: the long-awaited version 1.4.0 of the ZOOM Framework was finally released!
What’s new in WordPress 3.8?
But before providing more details about changes we did in our framework, let’s see what’s new in WordPress 3.8:
Probably you’ve heard about the MP6 plugin already, and the good news is that this plugin is now a part of WordPress 3.8, which means that the entire dashboard design was changed to a more modern interface. Another good thing about the new admin interface is that it comes with 8 different color schemes, so if you’re fan like me of the previous admin interface, you may want to set “Light” color scheme as your default one: Continue Reading
Over the last couple of weeks we’ve been quietly running our first customer-wide survey, to get a better idea of how people are using our WordPress themes, what we can do to improve them, and how they’ve found the whole WPZOOM experience.
We’ve had just shy of 1000 responses and the results make for some pretty interesting reading. The survey offers some insight not just into how our themes are being used, but how self-hosted WordPress is being used across the ‘net.
You’ll see some figures on a neat infographic below, but here are some interesting figures we’ve picked out:
1. Functionality and design are more imporant than price. When we asked “What was the main reason you chose a WPZOOM theme?”, 78% of respondents picked functionality or design. Just 8% said price was the main consideration. This very clearly suggests people want quality, and they’re willing to pay for it.
2.Theme usage is almost exactly split between personal use, client use and corporate usage. This one surprised us a little. We knew that use of our business themes such as Insider and Academica Pro was strong, but we didn’t think it was quite that strong. Definitely valuable analytics to take into account when we’re creating new themes.
3. Nearly half of customers haven’t used our support forum. Following the complete overhaul of our Support Center earlier this year, this is in line with what we expected. 40% of customers have never needed to ask one of our team for support, and — encouragingly — a further 44% said support staff were “helpful and able to solve my issue quickly”. We’ve got some work to do, especially with the 4% who were “disappointed”, but overall it’s an encouraging statistic.